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The a:c on M.I.T. Tech Review – The Business Of Blogging

June 24, 2005

As summarized by PaidContent.org, this story is “A detailed story/profile of Weblogs Inc, the blogging media company run by Jason Calacanis. Some good pointers of how Jason and Brian Alvey went about it… Also, some good figures: blogger in his network make anywhere from $100 to $3,000 a month, with the average falling between $500 and $600. The majority of the company’s revenues come from direct ads, which currently command a CPM rate (cost per 1,000 impressions) of between $4 and $12, whereas network ads generate between $1 and $4 CPM. Weblogs Inc. generates more than $1,000 per day from Google AdSense alone and has recently surged as high as $2,000. Maintaining that average would translate to $730,000 in revenue in a year.
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Read – The Business of Blogging (MIT Technology Review)

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2 Comments leave one →
  1. June 23, 2006 8:54 pm

    Edmonton dominated the Carolina Hurricanes on Saturday night and the 4-0 margin in Game 6 makes it hard to imagine the Oilers not hoisting hockey’s Holy Grail above their heads in less than 48 hours. And it would not come as any shock to see defenseman Chris Pronger, who had another 31-minute night, take the honors for the Conn Smythe Trophy as the playoff MVP.

  2. June 24, 2006 10:54 am

    Edmonton dominated the Carolina Hurricanes on Saturday night and the 4-0 margin in Game 6 makes it hard to imagine the Oilers not hoisting hockey’s Holy Grail above their heads in less than 48 hours. And it would not come as any shock to see defenseman Chris Pronger, who had another 31-minute night, take the honors for the Conn Smythe Trophy as the playoff MVP.

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