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LogoWorks – Profile

June 20, 2005

logoworks logo.gif
HQ: Lindon, UT
Founded: 2001
Management: Morgan Lynch is founder and CEO. He is in his early 30’s and is not terrbily experienced outside of LogoWorks. Benchmark superstar Bob Kagle also joined the board.
Investors: In June 2005, LogoWorks raised $9.3M led by Benchmark Capital with Shasta Ventures.
Business Model: The company sells logo design, business card and other creative services packages for very low prices to small businesses. It sells logos for $265 with a 3 day turnaround. LogoWorks’ designers are freelancers who accept design jobs, them compete against another LogoWorks’ designer. The more wins that a designer accumulates the more he or she is paid. The company claims that it completed 8K-9K projects in 2004, and expects to double or triple that in 2005.
Competitors: OnlineLogo.com, ViewLogo.com, LogoDesignPros.com, GotLogos.
Dirt: This is a clever Internet play. Logos cost way too much for nearly any small business and its fantastic that LogoWorks can offer competing ideas for one low price. The one downside is that we are not crazy about LogoWorks’ own logo.

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2 Comments leave one →
  1. June 23, 2006 9:37 am

    Edmonton dominated the Carolina Hurricanes on Saturday night and the 4-0 margin in Game 6 makes it hard to imagine the Oilers not hoisting hockey’s Holy Grail above their heads in less than 48 hours. And it would not come as any shock to see defenseman Chris Pronger, who had another 31-minute night, take the honors for the Conn Smythe Trophy as the playoff MVP.

  2. June 24, 2006 5:53 am

    Edmonton dominated the Carolina Hurricanes on Saturday night and the 4-0 margin in Game 6 makes it hard to imagine the Oilers not hoisting hockey’s Holy Grail above their heads in less than 48 hours. And it would not come as any shock to see defenseman Chris Pronger, who had another 31-minute night, take the honors for the Conn Smythe Trophy as the playoff MVP.

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