Mobile Blogging’s Muzy Raises $4.4M
San Francisco-based Muzy has raised $4.4M led by WPP Group which joins Andreessen Horowitz. Muzy calls itself a blog platform but I wonder if users think of themselves as bloggers. It has a number of apps that allow users to easily create, for example, contests to choose which of two photos is better. It’s closer to Instragram than say Blogger.
The key number to the investment is that Muzy has 20M users. However, we don’t know how active those users are. From the looks of the stores it seems that Muzy has a lot more traction in Android than Ios.
Muzy was founded and is led by co-founder and CEO Andrew Chen CTO and Matt Rubens. Chen worked at Mohr Davidow Ventures and Revenue Science. Given his ads background and WPP it will be interesting to see how they include ads here. There currently seems to be no Reader of Muzy so that might be something to launch so they can run ads there.
